We Created an Apple Commercial with Mufasa (Aaron Pierre) Using AI—Here’s How!

AI is changing the game for video production. What once required massive budgets, extensive crews, and weeks of post-production can now be done in a fraction of the time—without compromising quality. At Lexore Spark, we put our AI-powered video production platform to the test by creating a high-end Apple-style commercial featuring Aaron Pierre, the voice of Mufasa in The Lion King.

Here’s how we did it—and what it means for the future of content creation.

Written By:

Sequoia Blodgett

Technology

Step 1: Setting the Vision

When creating a brand-driven commercial, authenticity is everything. Apple’s marketing is known for its sleek visuals, emotional storytelling, and cutting-edge aesthetic. To ensure our ad fit the brand’s DNA, we started with a clear prompt:

"Create a cinematic Apple commercial featuring Mufasa (Aaron Pierre) as a mentor guiding young innovators through a digital landscape."

With this, our AI-powered platform generated a fully structured creative concept—complete with a shot list, mood board, and story arc that aligned seamlessly with Apple’s brand identity.

Step 2: Building the Character

To ensure realism, we needed an AI-generated version of Aaron Pierre that accurately reflected his likeness, essence, and expressions. Our process included:
✔ Uploading 13-20 high-quality images of Aaron Pierre to train the AI model.
✔ Refining the AI’s output to ensure photo-realism and consistency across shots.
✔ Testing different lighting and cinematic treatments to match Apple’s signature look.

This wasn’t about creating a generic digital double—it was about crafting a character that felt as real as the story we were telling.

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Step 3: Creating the Visual Blueprint

Every great commercial starts with a clear visual direction. Using Lexore Spark’s workflow, we generated:
🔹 A Shot List – Every scene, angle, and transition mapped out in detail.
🔹 A Mood Board – Apple-inspired color palettes, lighting references, and composition styles.
🔹 AI-Generated Storyboards – A full preview of how each shot would look before production began.

This step removed guesswork from the creative process, ensuring that every frame felt intentional and brand-aligned.

We wanted to capture the essence of Apple’s brand while bringing a fresh, diverse perspective to the storytelling. The result? A high-end spot featuring Aaron Pierre as Mufasa, crafted entirely with AI-driven workflows. Sequoia Blodgett

We wanted to capture the essence of Apple’s brand while bringing a fresh, diverse perspective to the storytelling. The result? A high-end spot featuring Aaron Pierre as Mufasa, crafted entirely with AI-driven workflows. Sequoia Blodgett

Step 4: Writing the Script and Voiceover

Apple’s messaging is concise, powerful, and forward-thinking—so the script had to reflect that.

Using Lexore Spark’s AI script generator, we crafted a compelling narrative, integrating Apple’s "Think Different" ethos while keeping the tone sleek and aspirational.

Once the script was locked, we used AI-generated voiceovers to find the perfect narrator, selecting a voice that matched Apple’s polished, visionary sound.

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Ready to supercharge your Brand with AI video marketing?

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Step 5: Editing and Bringing It to Life

With the footage and voiceover in place, we moved to post-production. While Lexore Spark offers a built-in AI-powered video editor, I chose to fine-tune the final cut in Premiere Pro for added control.

We refined pacing, color-graded for cinematic depth, and added a carefully curated soundtrack—because in an Apple commercial, sound is as important as visuals.

The Takeaway: AI is the Future of High-Quality Content

What once took weeks and massive budgets was completed in a fraction of the time. Lexore Spark is proving that AI-powered video production isn’t just the future—it’s already here.

For brands, agencies, and creators, this changes everything. High-end video production is no longer a luxury—it’s accessible, scalable, and lightning-fast.

And this is just the beginning.

Ready to supercharge your Brand with AI video marketing?

Ready to supercharge your Brand with AI video marketing?

Act now before competitors leave you behind and experience Lexore Spark. Start for Free.

Act now before competitors leave you behind and experience Lexore Spark. Start for Free.

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